Public Relations Introduction Almost all organizations are creating their image for the public knowledge and create information that might be useful for the public. One classic example of the PR is through commercials or advertisements that conveys the message and communication which is significantly related on what the organizations do and any updates on what kind of operations they are doing. For some time, the public relations or PR creates an additional value for the business such as the establishment of the image and creates impression of the organization in the public eye. Since the opinions and impressions of the greater public play an important role for the continuous success of the organization, the PR is often referred to as a strategy. However, understanding the true nature of public relations towards the management recognition is not that explored. This paper is divided into two parts. First part will discuss how an understanding of public relations theory can help g...