The identification of interrelationship of context ( information or stimulus) that facilitate or inhibit meaning transference ;brands that most benefited by meaning transfer and consumer characteristics that govern receptivity to brand meaning making ove Research Proposal
Search more Proposals here : Sample Research Proposal Instructions The identification of interrelationship of context ( information or stimulus) that facilitate or inhibit meaning transference ;brands that most benefited by meaning transfer and consumer characteristics that govern receptivity to brand meaning making overall.What is impact of advertising (stimulus) on cognition and attitude and how consumer self(s) in different setting becomes more receptive of brand attribute and how this meaning transferability gives benefit brand it self.