November 2, 2009

Luxury product Research Proposal


Search more Proposals here : Sample Research Proposal Instructions In this current environment the marketing of luxury product is challenging.' For a luxury brand sold in bond street, LondonW1(beware not all brands are really luxury and are high street extensions): Tasks: 1. Identify the business and justify why it is luxury brand.(500words) 2.Explain global segmentation , targeting and positioning of this brand (500 words) 3.Identify the retail challenging this brand has faced in the last 18 months and identify how its marketing strategy has adapted to meet them(500 words) You can also check these papers.

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